For years, Hailey Bieber became almost synonymous with the ultra-polished “clean girl” aesthetic: glowing skin, Pilates workouts, minimalist meals, slick-back buns, and effortless-looking wellness habits. But recently, the model and Rhode founder has been quietly changing her approach to fitness, beauty, and health — especially after becoming a mother. (Vogue)
Now 29, Bieber says she’s focusing less on perfection and trends and more on simplicity, recovery, strength, and realistic routines she can actually maintain. Recent interviews reveal a noticeable shift away from the hyper-curated wellness culture that helped make her famous in the first place. (Vogue)
Motherhood Changed Her Entire Wellness Routine
One of the biggest changes in Hailey Bieber’s lifestyle happened after becoming a mother in 2024.
In her 2025 Vogue cover story, Bieber explained that pregnancy and postpartum recovery completely changed the way she thinks about fitness and health. During pregnancy, she reportedly focused heavily on breathing work, walking, yoga, pelvic-floor therapy, weight training, and mobility exercises to prepare her body for childbirth. (Vogue)
After giving birth, she admitted recovery was slower and more complicated than she expected. Rather than obsessing over “bouncing back,” Bieber said she had to accept that her body naturally changed after pregnancy. (Vogue)
That honesty resonated with many fans online because it pushed back against unrealistic celebrity expectations around postpartum bodies.
She’s Moving Away From “Perfect Wellness”
Another surprising shift is Bieber’s changing attitude toward trendy wellness culture itself.
In a recent interview, she even joked that Pilates is becoming “a little over,” despite being one of the celebrities most associated with the Pilates craze over the last several years. (Harper's BAZAAR)
That doesn’t mean she stopped exercising. Instead, it reflects a broader change in mindset:
- Less obsession with trends
- More focus on proper form and recovery
- Simpler routines
- More sustainable habits
- Wellness that fits real life
She still works out consistently, but recent reports suggest she’s becoming more selective about what actually benefits her body versus what simply looks aesthetic online. (Harper's BAZAAR)
Pilates, Strength Work, and Functional Training Still Play a Big Role
Even though Bieber says she’s become more relaxed about wellness trends, fitness remains a major part of her lifestyle.
Over the years, she has frequently incorporated:
- Pilates
- Hot Pilates
- Yoga
- Resistance training
- Functional lower-body exercises
- Boxing-inspired cardio
- Core work
Fitness reports and trainer breakdowns linked to her routine often mention movements like lunges, Romanian deadlifts, planks, sled pushes, and balance-focused exercises designed to create lean strength and stability rather than extreme muscle size.
Her workouts also appear heavily influenced by her ballet background. Before a foot injury ended her dance ambitions, Bieber trained seriously in ballet, which likely contributed to her posture, flexibility, and movement patterns today.
Her Approach to Beauty Has Become Much Simpler
Bieber’s beauty philosophy has also evolved dramatically.
In multiple Vogue beauty features, she explained that motherhood pushed her toward shorter, more efficient routines instead of complicated multi-step regimens. (Vogue)
She now describes her daytime skincare and makeup routine as:
- Minimal
- Fast
- Hydrating
- Easy to maintain
Instead of heavy makeup, she often focuses on:
- Glowy skin
- Light concealer
- Sunscreen
- Cream blush
- Natural freckles
- Lip products
- Simple brows
That “less but better” approach has become a major part of her brand identity and helped fuel the success of Rhode. (Vogue)
Fans Still Associate Her With the “Clean Girl” Era
Even though Bieber appears to be evolving beyond the image, she remains one of the biggest faces associated with modern beauty and wellness aesthetics online.
Terms like:
- “Glazed donut skin”
- “Latte makeup”
- “Clean girl aesthetic”
- “Strawberry girl makeup”
all became heavily connected to her social-media influence over the last few years. (Vogue)
Online discussions continue to praise her polished appearance and skincare-focused look, especially her glowing skin and minimalist style.
At the same time, some internet discussions have also criticized the pressure that influencer wellness culture can create, especially around body image and restrictive eating trends.
That tension reflects a broader conversation happening online about social media beauty standards and how curated celebrity lifestyles can affect younger audiences.
Her Current Philosophy Seems Much More Balanced
Compared to earlier years, Bieber’s current wellness mindset appears noticeably more grounded.
Rather than promoting extreme routines, her recent interviews focus more on:
- Consistency
- Recovery
- Simplicity
- Strength
- Postpartum health
- Mental wellbeing
- Realistic self-care
She has also become more open about the fact that life changes your body — and that trying to perfectly preserve a past version of yourself is unrealistic. (Vogue)
That perspective marks a big shift from the ultra-controlled image often associated with influencer culture.
The Biggest Lessons From Hailey Bieber’s Routine
Hailey Bieber’s modern wellness approach is becoming less about chasing perfection and more about maintaining habits that feel sustainable.
Her routine highlights several practical ideas:
- Simple routines are easier to maintain long term
- Recovery and mobility matter as much as aesthetics
- Strength and posture are more valuable than extremes
- Wellness trends should not replace listening to your body
- Postpartum bodies naturally change
- Minimalism can sometimes be healthier than overdoing everything
The Bottom Line
Hailey Bieber helped define an entire era of internet beauty and wellness culture — but her current philosophy suggests she’s moving away from the pressure of always looking “perfect.”
By simplifying her routines, focusing on recovery and realistic fitness, and becoming more honest about body changes after motherhood, she appears to be embracing a healthier and more sustainable version of wellness.
Ironically, that more relaxed approach may be exactly why so many people still find her lifestyle so appealing.
0 Comments